Wall Street remains wary of the black box behind AppLovin's AI, but early data suggest its e-commerce pivot is already eating ...

The AI moment in advertising is exiting the trough of disillusionment and entering the slope of enlightenment, but video is still a glaring blind spot. Video is where attention lives, yet most “AI for ...

The MRC isn't aiming to force every platform to use the same auction playbook – but they do have to adopt some controversial ...

Alongside the platform’s feature enhancements, between October and December 2025, AdPlayer.Pro also rolled out Interstitial Video Ads 2.0, the revamped ad format variation, fully customisable and ...

Feature allows advertisers to transform a single TV commercial into variants based on ZIP code or specific state without creating multiple creative assets When you purchase through links on our site, ...