In my recent book, Theories of Social Innovation, I propose different approaches to conceptualizing and understanding social innovation to move beyond futile efforts to agree on a single definition, ...

Social identity theory explains how people's behavior is influenced by their group identities and intergroup relationships. It has been applied in a variety of fields but has not yet been fully ...

Support SSIR’s coverage of cross-sector solutions to global challenges. Help us further the reach of innovative ideas. Donate today. 1 G. Albert Ruesga, “Philanthropy’s Albatross: Debunking Theories ...

Vygotsky died young but his theories continue to resonate today ...

Using process theory, a type of scientific observation, individuals measure how events in a specific process lead to an outcome. According to this theory, when a company wants to reproduce an outcome, ...

Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

The basis of social learning theory is simple: People learn by watching other people. We can learn from anyone—teachers, parents, siblings, peers, co-workers, YouTube influencers, athletes, and even ...