OpenAI will start testing advertisements in the ChatGPT app for certain US users, marking a major shift for the company as it ...
Precision at speed sounds like a contradiction until you watch modern advertising systems make decisions in milliseconds.
Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.
ChatGPT may soon serve up ads for products it thinks you’d like to buy.
I spent the better part of last week discussing addressable advertising with media buyers and their advertising clients. Targeting was a contentious topic. Some advertisers were convinced that the key ...