Social marketing theory is a communications discipline that focuses on using marketing tools and strategies to spread beneficial information. According to Weinreich Communications, the theory, which ...

Gender socialization is a fundamental development aspect, shaping how people perceive themselves and interact with the world. Gender socialization is the process of a person learning and internalizing ...

In response to Maccoby's and Hinde's thoughtful commentaries, we highlight points of concurrence and disagreement. In particular, we note that mating and reproduction are affected by many factors ...