Can you feel it? The Force is here. As we published in our extensive SRAM Red AXS eTap coverage and early review, SRAM was transparent about a Force eTap AXS group coming in April when it unveiled the ...

SRAM is the leading manufacturer of state-of-the-art bicycle components in the US. In 2017 it enjoyed strong growth while its competition was flat. CEO Stan Day told Business Insider that SRAM's ...

SRAM launches a range of new products in the form of shorter crank arms, aero TT brake levers and some updated hardware ...

SRAM will go 11-speed with new SRAM Red 22 and Force 22 road groupsets, with hydraulic rim and hydraulic disc brakes as options for the top-end group. For those wanting to add hydraulic brakes to an ...

A look at SRAM's trailblazing 11-speed MTB drivetrain's creation We've already ridden SRAM's XX1 group and as you might imagine, there was a lot of engineering that went into creating this ...

SRAM's new Force and Rival AXS 2x road groupsets bring the improved ergonomics of Red AXS along with updated component design. The second- and third-tier SRAM groups have lost significant weight in ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. SRAM’s 2011 X9 and X0 components are bookended by their already unveiled X7 and XX 10-speed ...

All products featured on WIRED are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. Not even remotely ...

A gold-themed, Red Bull livery-adorned race bike worthy of a double Olympic champion ...