Topic clusters show Google that a website has lots of useful content and is relevant to a specific subject. Here's how they work. If you want to show Google that your webpages are both relevant to ...

Topic linking comes under the wider term, internal linking. Internal links in SEO go to web pages in the same domain, internal links are considered to be of less value than external links. However, ...

Co-Founder of fishbat media, LLC., Keynote Speaker, SEO Specialist. Featured in Newsday, Street Insider, and hundreds of other publications. I still remember how exciting it was when I finally figured ...

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Answer-first content, structured data, and authority signals shape AI-driven search. This 90-day plan explains how to put them into practice.

Most marketers are familiar with the phrase “content is king.” Every brand needs content to articulate its message, attract the right customers and keep its marketing engine running. Content touches ...