Selling local advertising in competition with FM radio stations is now a regular topic for Pandora Media CEO Joe Kennedy. He had plenty to say about the Internet streaming company’s on-going expansion ...
Pandora is beefing up its local, regional and national ad sales team, scaling their ad solutions to meet with demand for more localized buys. Pandora’s slate now includes offers on the web, mobile, ...
Pandora is partnering with the Ad Council and programmatic shop A Million Ads to test a new ad platform that enables personalized versions of an audio ad, further illustrating its shift toward ad tech ...
Pandora Media has signed a deal with Katz 360's Katz Online Network, giving the latter responsibility for a large part of the online music emporium's audio advertising sales. The deal allows Katz to ...
Linn-Benton Community College is reaching out to potential students with a new advertising campaign this year, through the music-streaming website Pandora. The ads are targeted specifically to ...
Many may see radio advertising as a thing of the past, but with new technology comes new opportunities. With Pandora Internet radio and satellite radio offerings bringing drivers various music and ...