James I. Bowie is a sociologist at Northern Arizona University whose Emblemetric blog examines patterns and trends in logo design using quantitative analysis of data from the United States Patent and ...

After 144 years with the same old Victorian seal, the University of California has decided to go mod. The university’s original logo — with its open book, 1868 date stamp and “Let there be light” ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Gizmodo may earn an affiliate commission. Reading time 4 minutes When ...

If you've paid attention to any sort of design over the last 12 months, you'll have noticed something quite profound. Put simply, the logo is evolving. And we wouldn't be surprised if a new contender ...

CARBONDALE — It was the perfect time, at the perfect price, and what SIU athletic director Jerry Kill believes is the perfect face for his rebuilding athletic department. The Salukis' new logo, a more ...

In 1913, Baron Pierre de Coubertin, the founder of the modern Olympic Games, created one of the most recognizable logos in the world. The symbolism of the five colored interlocking rings, representing ...

LOUISVILLE, Ky. (WDRB) -- Louisville City FC has a new look. The team unveiled a new, more modern logo Monday. The crest has a different shape, and the gold accents are gone from the colors. Team ...