Bombas modern rib calf socks are a lightweight, warm alternative to everyday cotton socks. Made with a soft merino wool blend ...

Lightweight and warm, these base layers wick moisture away for all-day comfort. The super-soft, responsibly-sourced, 100% ...

The Icebreaker Merino 200 ZoneKnit Long-Sleeve Half-Zip Base Layer Top is now $90 in this short-lived deal. Icebreaker, like contemporaries Smartwool and Darn Tough, is known for quality merino wool ...

Now, the natural fibre is becoming more popular for workout clothing, too – tennis star Venus Williams even wore custom ...

Merino wool is a high-performing natural material used for socks, baselayers, sweaters, and more. Like other wool clothing, Merino wool is excellent for outdoor activities because of its ability to ...

There’s no doubt that merino wool is an insulating rockstar among outdoorsmen and women. Thanks to its warmth, breathability, moisture-wicking, and odor-repelling performance, it has a massive fan ...

Cozy weather is finally here, which means that it’s time to get your sock drawer in order. The warmest and most comfortable socks are woven from merino wool, a high-performance natural fiber that ...

The outdoor industry has a history of using merino wool in new, previously unexpected ways, but that still didn't prepare us for the wool bandages showcased at this year's summer Outdoor Retailer show ...

Merino wool has quite the well-earned reputation. Soft yet strong, warm yet breathable, it’s a favorite for both everyday basics and high-performance layers. But as anyone who’s ever accidentally ...

Confused about wool vs cashmere? This knitwear comparison offers a clear sweater material guide focused on warmth, durability ...

If you're looking for ways to get back on the golf course sooner this spring, consider incorporating wool into your on-course layering strategy. Bear with us, we know wearing wool on the golf course ...

South African Merino wool thrives in global luxury markets thanks to centuries of selective breeding, environmental ...