Years after signing off as "a Mac" and "a PC," Justin Long and John Hodgman have reunited for another ad campaign that you ...

Novo Nordisk’s ‘There’s Only One Ozempic’ campaign is about reasserting the drugmaker’s brand name in an increasingly ...

Novo Nordisk is worried about competition and wants to be seen as the cool kid... by using a 20-year-old ad format.

In a twist on the “I’m a Mac” ads, this sticker shows a PC playing solitaire while waiting for the Mac to load a witty retort. Or maybe the PC just froze. The 4″ x 2.75″ sticker costs $1.50 and, ...

North American TV ads in which a nerdy PC guy keeps getting trumped by his hip Mac counterpart have been re-shot and re-scripted for the United Kingdom and Japan, both important markets and home to ...

Hands down, my favorite Mac vs PC parody. https://gizmodo.com/top-5-im-a-mac-parody-commercials-222404 I’m a PC, I’m a Mac, I’m Linux [Tech Digest] Adwatch ...

It’s now 15 years since the last of Apple’s award-winning “I’m a Mac/I’m a PC” ads, but rival companies still believe it’s clever to use the Mac actor to try to sell rival products. The original Apple ...

Apple Inc. has created several famous marketing campaigns over the years, beginning with the 1984 television ad that launched the Macintosh computer. That ad pledged that the arrival of the Apple ...

Innovation is the crux of a successful direct marketing campaign. With hordes of marketers trying to reach the same consumers, it takes something special to get noticed. Apple is used to getting ...