LEGO's screen-free digital smart blocks are starting off with a Star Wars-sized bang. Finally, the X-Wing will make the "pew ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

Since then we've been treated to thousands of sets across licences and deals, including LEGO Star Wars, LEGO Mario, LEGO Formula 1, LEGO Disney and even the floral LEGO Botanicals range. This month, ...

Lego seems to be moving on from traditional toys to smart versions of its building blocks, as announced at CES 2026. Here's ...

LEGO Day is simple. It is a date that celebrates the brick system that made building feel timeless, whether the goal is a ...

LEGO has released some great display pieces over the years, but this 2026 set is a reminder that the best builds are about ...

Warm Pink joins Blue Violet as two of Lego's new colors for its 2026 sets. The new official pink is reminding fans of classic ...

Broomfield-based Crocs Inc. (Nasdaq: CROX) and Danish building-toy company Lego Group have inked a “a multi-year global ...