Business text messaging has continued to affirm its role as a staple in customer engagement. The question we continue to face is: Which strategy is most effective? Historically, short codes served as ...

Connecting to your audience via text messaging can help a business grow. Learn tips for texts that engage leads, reduce no-shows, qualify leads and more.

Inarguably, one of the worst things that can happen mid-conversation while texting is that your signal drops or you run into a problem sending outgoing messages. There are a wide variety of reasons ...