The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Dan McKone It’s become an ...

Presenting a clear, presentable plan to clients starts with understanding the context and framework of their goal. Giving clients useful information that is relevant to their plan may still not ...

1. Establish Clear Goals and KPIs: First and foremost, it is essential to define what you aim to achieve through your marketing efforts and which Key Performance Indicators (KPIs) will help measure ...

In the world of research, a significant shift has occurred. Traditional ways of analyzing data, which usually take a while, are being complemented by real-time data analytics. This new method allows ...

Artificial intelligence has already demonstrated a wide range of useful applications, such as helping digital creators streamline their work. But, based on my experience as a business owner, I’ve ...

Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I looking to achieve? The scope and nature of the decision to be made will ...

Companies spend lots of time trying to figure out who is engaged with their work, which managers are the most effective leaders, and how to keep good employees from leaving. Historically, those ...

Stamps.com reports that businesses can lower shipping costs by utilizing data analytics to identify spending patterns and ...

Most people regard bank runs as a thing of the Depression-era past, but in 2023, several U.S. financial institutions failed when they experienced unexpected runs on deposits. Taking notice, leaders at ...

Accounting combines three things many people enjoy: problem-solving, money, and working with people. And thanks to the use of data analytics in accounting, these parts of the job are more exciting, ...

Analytics have revolutionized many sports, and basketball is no exception. In the NBA, data-driven strategies are shaping everything from roster construction to game-time decisions. This article ...