The league revealed ahead of the season that it would be modernizing and increasing its use of technology, as the finale ...

For decades, the NFL has used a couple of orange poles connected by a 10-yard-long chain to measure the line to gain for first downs. That is changing in 2025. NFL Network's Tom Pelissero reported ...

Sony Group supplied new NFL coach's headsets for the first time at Super Bowl LX. Hawk-Eye, a Sony subsidiary, deployed its ...

The next time a measurement is needed to determine a first down, it won't be the chain gang coming out to make the measurement — it won't even be a human. At the NFL's spring owners meeting on Tuesday ...

The Detroit Lions will no longer have to complain to referees about a questionable ball placement, since technology is coming to the rescue. The NFL and Sony’s Hawk-Eye announced a partnership Tuesday ...

The NFL announced this week that it will use a high-tech system of cameras in the upcoming season to track the ball down the field and determine whether a team gets a first down. Sony's Hawk-Eye ...

This season, the NFL will use Sony’s Hawk-Eye cameras to track the position of the ball. This season, the NFL will use Sony’s Hawk-Eye cameras to track the position of the ball. is a news writer who ...