SEJ STAFF Matt G. Southern Senior News Writer at Search Engine Journal Google has released several updates to Dynamic Search Ads (DSA) over the past week, which include new targeting options and more ...

If you’re running Dynamic Search ad campaigns in AdWords, you may have noticed the recent addition of the bid simulator tool. Bid simulator offers estimates of the potential impact bid changes would ...

Google is opening wider a beta test of Dynamic Search Ads, an interesting new type of AdWords ad for larger advertisers that eliminates the need for keywords. With this ad type, designed for retailers ...

Earlier this year, Google upgraded its dynamic-search ads (DSA) program, making it significantly easier for retailers to improve their campaign efficiency, spending and scalability. Finally, ...

Google is rolling out two new upgrades to Performance Max. Dynamic Search Ads (DSA) and Google Display Ads (GDA) campaign upgrades are open to all advertisers, but opting-in to Performance Max ...

Google has confirmed it is testing a non-DSA (dynamic search ads) option when creating new search campaigns within Google Ads. Ginny Marvin, the Ads Liaison, said on Twitter, "We're running an ...

Microsoft Ads rolls out Dynamic descriptions for Dynamic Search Ads. Advertisers can now choose to serve dynamic descriptions to users. While Google and Microsoft Ads have many similarities, Microsoft ...