Chowhound on MSN

Fast Food Chains Aren't Actually Cheap — They Just Use The 'Decoy Effect'

You might think you're getting a bargain at fast food chains, but subtle menu tactics could be shaping your spending in ways ...

How McDonald's uses the decoy effect to increase your fast food spending

You might think you're getting a better deal than you really are.

Fast food chains use psychology trick to make you spend more money on their menu items: report

Why that medium fries costs $4.70 but the large is only $5? Fast food restaurants use pricing psychology to boost profits and ...
Daily Herald

Guest opinion: Don’t fall for Big Pharma’s prescription drug discount decoy

There’s this strategy in business called the decoy effect, where marketers price things differently to manipulate customers. The classic example is popcorn at the movies, where the medium-sized ...