A powerful brand can not only differentiate your business from the competition but also build customer loyalty and drive growth. But how do companies create a robust brand identity in a crowded ...
A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...
Business Daily Africa on MSN
Competitive advantage: How market leaders react to disruption
Kenya is a nation of entrepreneurs. We excel at perfecting existing businesses as well as creating innovative solutions to ...
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