Churn is more than outright defection; it can also include silent attrition, where customers remain nominally active but reduce engagement, spending, or product adoption. High churn rates erode ...

You finally get traction. Customers sign up, revenue starts trickling in, and for the first time, the business feels real.

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

Reducing churn should be the priority for SaaS companies. It benefits their bottom line and it benefits their customers. Here's how to reduce churn. We recently met with an early investor of ours, who ...