It’s counterintuitive, perhaps, but the majority of social media advertising demand comes from small businesses. And TV ad tech companies are trying to make it easier for small businesses to apply ...

Pharmaceutical advertising has been a growth sector in advertising for years in the U.S., with a significant portion on television, as any viewer of the medium today knows well, and as eMarketer well ...

Even as President Donald Trump directed the FDA in early September to begin cracking down on direct-to-consumer pharmaceutical advertising, spending on TV drug ads still ratcheted up compared to the ...

BELLEVUE, Wash.—Despite ongoing worries about the economy, new data from iSpot shows that national linear advertising revenue recorded a 4.2% increase in Q3 2025 versus a year earlier to $8.77 billion ...

Television commercials might soon look a lot like the ads in your Instagram and TikTok feeds: scrappy, niche and often obscure. Media conglomerates like Comcast and hardware makers including Roku are ...

When a TV commercial makes people feel something, it doesn’t just win in the moment – it sparks curiosity, drives searches, and fuels conversions. That’s why the “Breaking TV Ads Report,” jointly ...

A study looked at a year of TV ads on a major, free channel in Australia. A new study in Australia looked at how much junk food advertising kids were exposed to and the numbers were staggering. Food ...