To continue reading this content, please enable JavaScript in your browser settings and refresh this page. 2024 is shaping up to be a huge year for audio. With a 22% ...
SYDNEY--(BUSINESS WIRE)--Triton Digital, the global technology and services leader in the digital audio, podcast, and broadcast radio industries, today announced its partnership with NOVA ...
NEW YORK--(BUSINESS WIRE)--Veritonic, the industry’s comprehensive audio research and analytics platform, announced today that Audire, the digital audio advertising company launched by former global ...
BAYSIDE, Calif. —In a bid to bolster its audio advertising business, media content delivery provider StreamGuys has hired ...
For many years, audio advertising could not be measured. Today, service line marketers can attribute appointment volume to their digital audio ad campaigns. There are multiple factors that make a ...
A study from across the Atlantic has more good news about the power and value of radio and other audio platforms. While television continues to dominate the share of ad spend, the potency of audio ...
As a rural-facing, full-service marketing agency we often hear clients question audio advertising’s effectiveness. Our conversations often include the phrases “it’s so hard to measure” or “how do I ...
As audio continues to explode with on-demand content building on the base of traditional over-the-air radio, the Interactive Advertising Bureau is addressing the disparity between the time consumers ...
In marketing, it's a fair bet that advertising will follow anywhere people congregate. It doesn't matter what medium, demographic, or message you're talking about. If a large group is centered on one ...
“This has been a very big project for the company,” Justin Allen, senior strategic consultant for Statara, told HousingWire. “Rather than using outside tech platforms to run digital advertising ...
Stingray Advertising and Loblaw Media, the retail media division of Loblaw Companies Limited (Loblaw), announced today a new relationship that expands Stingray’s retail audio advertising network into ...
Loblaw Cos., Canada’s biggest food and drug retailer, is slated to launch an in-store audio advertising network in selected locations this month. Partner Stingray Advertising said Tuesday that it’s ...