Apple built the iPhone on a simple promise: premium hardware, clean software and a sense that users, not advertisers, were ...

After getting Apple fined by the French government over antitrust allegations, advertisers hoped to get App Tracking ...

Apple, Meta Hit With Hefty EU Fines Over App Store, Ad-Tracking Policies With €700 million in fines, Apple and Meta earn the dubious distinction of being the first two companies to be penalized for ...

Apple Maps might be getting ads, and a lot of us aren't happy about it. According to Bloomberg's Mark Gurman, who has a track record of leaking Apple news before they're official, Apple is turning its ...

Apple is adding more ad slots to App Store search results, creating new install opportunities while increasing competition for high-intent searches.