Salesforce is partnering with Google for an integration that will enable sales, marketing and advertising data to flow between the Analytics 360 Suite and Salesforce’s Marketing and Sales clouds. Read ...

The first deliverable of the Einstein Analytics integration will be the embedding of Einstein Discovery into Tableau. Einstein Discovery uses an array of AI technologies to find patterns in data, ...

Product development plans to be detailed at today’s virtual Tableau Conference make clear that Tableau, acquired by Salesforce last year for nearly $16 billion, will be the business analytics brand ...

Tableau is stepping up its efforts to integrate with parent Salesforce as its analytics software will build in Einstein Analytics, which will be renamed Tableau CRM. Under the plan, Tableau CRM will ...

Salesforce and Google inked a deal today that could provide easier integration between Salesforce tools and Google’s G Suite and Google Analytics. It also named Google as a preferred cloud provider ...

Google Analytics 4 properties can now be connected to Salesforce Marketing Cloud using the Sales Marketing Cloud interface. Integration is available to both GA4 standard and 360 properties for the ...

Technological innovations are reshaping financial forecasting and decision-making. The fusion of Salesforce's data management with artificial intelligence (AI) is driving this transformation, offering ...

Marc Benioff and Salesforce are partnering with Google in one of cloud computing’s highest profile alliances yet — one that could send aftershocks through the business software market. In a strategic ...

Business analytics platform BeyondCore will be officially joining Salesforce, according to a blog post by BeyondCore CEO Arijit Sengupta. BeyondCore is an enterprise analytics tool that bolsters ...