Greg Sandoval covers media and digital entertainment for CNET News. Based in New York, Sandoval is a former reporter for The Washington Post and the Los Angeles Times. E-mail Greg, or follow him on ...

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

I have received an anonymous tip that Google will be adding big management software for AdWords advertisers. The bid management software will replace, to some extent, tools such as Atlas OnePoint, ...

The new AdWords interface is creating quite a stir in the PPC industry because, while it’s pretty, it’s disrupting the work of lots of PPC professionals. Like Mona Elesseily says, “this is a workhorse ...

(MENAFN- EIN Presswire) EINPresswire/ -- Adtunez, a PPC management software built in Mohali, Punjab, is designed to help digital marketers, agencies, and in-house teams monitor advertising performance ...